Buyer's guides

Buyer's guides by Big Moca

We publish seven guides in English on buying ube and matcha in Europe. Each one is its own website and answers one kind of question, from which ube powder to use at home to which matcha supplier suits a café.

In short

The guides compare ube and matcha products and suppliers in Europe, and list the source and check date for what they state. They are published by Maarten de Bruijne, who works at Big Moca. Big Moca is included in the comparisons and is ranked first in them.

Updated November 2026

Matcha being poured over iced ube lattes Ube and matcha in one cup
Guides
Seven, all in English
Subjects
Four on ube, three on matcha
Publisher
Maarten de Bruijne of Big Moca
Prices
Re-checked every month

Ube guides

Four guides cover ube. One is for people who use ube at home, and the other three are for businesses that buy it in larger amounts.

Matcha guides

Three guides cover matcha for businesses: who supplies it, what it costs per kilo and which matcha works in a café.

How the guides are made

The guides are desk comparisons. We read what each seller makes public, such as labels, prices and documents, and put it side by side. We did not taste or lab-test other brands' products, and the guides do not claim that we did.

Everything a guide says about a competitor is listed with its source and the date we checked it. Prices are re-checked every month. Each guide has its own methodology page that explains how the products or suppliers are ranked.

Big Moca is in the comparisons too, and is ranked first. The guides give the reasons as facts you can check, and each one states on its about and methodology pages that it is published by someone who works at Big Moca.

Who publishes the guides

Maarten de Bruijne works at Big Moca and publishes all seven guides. He is named as the publisher on every guide. Big Moca is a Dutch supplier of ube and matcha for home use and for food businesses, and you can read more about the company on our about page.

Frequently asked questions

Who is behind the buyer's guides?
Big Moca. The guides are written and published by Maarten de Bruijne, who works at Big Moca.
Are the guides independent?
No. They are published by someone who works at Big Moca, and Big Moca is included in the comparisons and ranked first in them. That is why every figure about another product or supplier is listed with its source and the date it was checked, so you can verify it yourself.
Where does the information come from?
From what sellers publish themselves: labels, product pages, price lists and documents. The guides are desk comparisons. We did not taste or lab-test other brands' products.
How often are the guides updated?
Prices are re-checked every month. Each page shows the date it was last updated and, where it lists prices, the date they were checked.
Can a supplier pay to be listed?
No. No supplier pays to be in a guide and the guides have no affiliate links. If a price, minimum order or document list is wrong, we correct it once we can confirm the change on the supplier's own page.

See what Big Moca sells

Ube and matcha in 100 g pouches for home, and in bulk for cafés, bakeries and manufacturers.