BIG MOCA // PURPLE YAM
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Purple yam • Also known as ube • Dioscorea alata

Purple yam
powder

Purple yam is the same as ube — "ube" is simply the Filipino name for purple yam (Dioscorea alata). Our purple yam powder is 100% pure dried purple yam: naturally purple, no sugar, no coloring, no flavoring.

Buy purple yam powder What is purple yam?
Fresh purple yam (ube, Dioscorea alata) cut open
PURPLE YAM = UBE 100% PURE POWDER NATURALLY PURPLE NO ADDITIVES PURPLE YAM = UBE 100% PURE POWDER NATURALLY PURPLE NO ADDITIVES
01 // The basics

What is purple yam powder?

Purple yam powder is made by drying and milling fresh purple yam — the vividly purple tuber known in the Philippines as ube (Dioscorea alata). One kilogram of powder concentrates several kilograms of fresh yam, which is why a small amount delivers a deep purple color and a full, dessert-like flavor.

Because fresh purple yam is hard to find and spoils quickly outside Asia, powder is the most practical format for cafés, bakers, and home cooks in Europe. It dissolves into warm milk for lattes and folds straight into batters, creams, and ice cream bases.

Curious how it tastes? Think vanilla, white chocolate, and pistachio — read the full ube flavor profile.

Air-dried purple yam before milling into powder
Air-Dried Purple Yam
02 // Don't confuse them

Purple yam vs taro vs purple sweet potato.

Three purple-ish roots, three very different ingredients. If you're searching for that famous purple latte or dessert color, purple yam (ube) is the one you want:

Purple yam (ube) Taro Purple sweet potato
Botanical name Dioscorea alata Colocasia esculenta Ipomoea batatas
Color inside Deep, vivid purple White with purple specks Purple, often duller
Taste Sweet, creamy, vanilla-pistachio Earthy, nutty, barely sweet Pronounced caramel sweetness
Famous for Ube latte, ube halaya, purple desserts Taro bubble tea, savory dishes Roasted dishes, Okinawan cuisine

More detail on the most common mix-up? Read ube vs taro.

Purple yam latte (ube latte) made with purple yam powder
Purple Yam Latte
03 // How to use it

From powder to purple.

Lattes & drinks. Whisk a teaspoon of purple yam powder into warm milk with a little sweetener for the famous purple latte — naturally caffeine-free. Follow our ube latte recipe.

Baking & desserts. Fold the powder into cookies, cheesecake, pancakes, or ice cream for natural purple color and a soft vanilla-nutty flavor. See baking with ube and the ube ice cream recipe.

Breakfast. A small scoop colors smoothie bowls, overnight oats, and yogurt — no artificial coloring needed.

04 // Where to buy

Buy 100% pure purple yam powder.

Big Moca imports purple yam directly and mills it into 100% pure powder — nothing added. We ship from the Netherlands across Europe.

  • Retail packs (100g): perfect for home baristas and first-time bakers — order in our webshop.
  • Bulk & big bags: for cafés, bakeries, manufacturers, and distributors — see ube powder wholesale.
Buy purple yam powder Wholesale & bulk
100% pure purple yam powder (ube powder) close-up
100% Pure Purple Yam Powder
05 // Frequently asked questions

Purple yam FAQ.

Is purple yam the same as ube?
Yes. Purple yam and ube are the same plant: Dioscorea alata. "Ube" is the Filipino name for purple yam. So purple yam powder and ube powder are the same product.
Is purple yam the same as taro?
No. Purple yam (ube) and taro are different plants. Purple yam is deep purple and tastes sweet and creamy, while taro is white with purple specks and tastes earthier and less sweet. Read ube vs taro.
Where can I buy purple yam powder online?
Big Moca sells 100% pure purple yam (ube) powder online, shipped from the Netherlands across Europe. Order in the webshop.
What does purple yam powder taste like?
Mild, sweet, and creamy, with notes of vanilla, white chocolate, pistachio, and a hint of coconut — the same flavor as fresh ube, but more concentrated. Read the full flavor profile.
Can I buy purple yam powder in bulk?
Yes. We supply purple yam (ube) powder wholesale for bakeries, hospitality, food manufacturers, and distributors — including bulk packs and big bags. See ube powder wholesale.

Ready to go purple?

100% pure purple yam powder, imported directly and milled without additives. Barista-grade and bake-proof.

Buy purple yam powder Wholesale & bulk

New to ube? Start with what is ube? and what does ube taste like?